INTENTION – Integrating Cyclists Safely into the Mobility of the Future

This past weekend, Chemnitz once again celebrated athletic excellence at the SPORT Chemmy 2025. And this year marked a special milestone: the 25th edition of this prestigious award, and the fourth time it took place in the iconic KRAFTVERKEHR - Event- und Kongresskultur venue.

As guests of the Freie Presse Mediengruppe / Chemnitzer Verlag, FDTech had the opportunity to take part in nextlevelmedia at die fabrik in Chemnitz – an event that brought together more than 300 participants to dive deep into the ongoing transformation of the media industry. Throughout the day, the program offered a diverse mix of inspiring keynotes and practical masterclasses. Topics ranged from the role of artificial intelligence as a game changer, to neuromarketing, social media trends, multichannel campaigns, affiliate marketing, the building of digital fan communities, and the future of journalism. Each session offered valuable insights into how communication and marketing are evolving in a digital world. For us at FDTech, the event was a great opportunity to gain fresh perspectives, strengthen our marketing know-how, and connect with other professionals and innovators. We’re grateful to the organizers and speakers for creating such a vibrant space for learning and exchange. Looking forward to what’s next!